Arianne Legault, Occupational Therapist

An occupational therapist specializing in pediatrics

Arianne Legault has over 10 years of experience working with children and adolescents with ADHD, autism spectrum disorder, coordination disorder, sensory features and other developmental difficulties. This solid baggage allows her to offer tools to her clients that make a significant difference in their lives.

We were consulted for the development of a brand identity as well as for the creation of a website and other marketing collateral. The client wanted to create a warm and reassuring image so that children and their families would feel confident and comfortable. The client also wanted to communicate a high degree of professionalism and demonstrate her expertise and experience.

We chose a desaturated colour palette, as well as elegant fonts to create a modern and refined image. Tones such as navy blue and brown are harmoniously enhanced by touches of green and pink. We used a series of fun illustrations with flowers and plants that evoke growth and the pleasure of learning in children. The combination of these elements creates a playful and professional image.

For the website, the images, carefully selected, communicate joy and joie de vivre. The layout is airy and intuitive, making it easy to navigate and encouraging visitors to explore every corner of the site. The call-to-action buttons, in vibrant yet harmonious colours, are a warm invitation to interaction. Together, these elements create a user experience that is both modern and deeply human.

Mandate: Corporate identity, website, stationery, marketing collateral